Mental Performance Coach
Helping Athletes Conquer Mental Barriers, Win Within, and Achieve Victory
Trusted by champions at universities, school districts, clubs across the nation
Victory Performance Coaching
Where Champions Learn to Win Within
Victory Performance specializes in sports mindset coaching for elite high school, college, and professional athletes who are physically talented but need to strengthen the mental game to unlock peak performance.
Through our proven mental performance coaching approach, we help athletes master over 21 Mental Edge Skills that elevate good athletes to great ones. We help build the confidence, focus, and resilience they need to perform freely under pressure.
This isn't motivational fluff. This is mental strength training with real reps, real skills, measurable progress, and results far greater than athletes expect.
Our team includes a Purple Heart recipient and former military leader alongside a triple board-certified physician—both who understand what it takes to perform and win under extreme pressure. We bring battlefield-tested resilience strategies and medical precision to athletic performance.
The Athletes We Coach Struggle With
Loss of composure under pressure. One mistake spirals into a losing game
Perfectionism and fear of failure: playing not to lose instead of playing to win
Comparing themselves to others: consumed by what teammates, coaches, or scouts might think
Lack of confidence and trust: second-guessing their instincts when it matters most
Pressure changes everything: they don't compete in games as well as in practice
Setbacks and injuries: unable to bounce back mentally or trust their body again
Sound familiar? Don't worry, we can help!
MENTAL PERFORMANCE COACHING WILL UNLOCK YOUR WINNING EDGE
Victory Performance Coaching equips athletes and performers with over 21 powerful mindset skills and holistic strategies to elevate performance, boost confidence, and win in their field.
Bounce Back Stronger: Recover from setbacks with strength and resilience.
Unshakable Confidence: Conquer self-doubt and fear to perform with courage.
Resilient Mindset: Thrive under pressure and adversity with high confidence and trust.
Laser-Focused Performance: Sharpen concentration, consistency, and execution.
Gain Your Competitive Edge: Achieve peak performance and realize your dreams.
How to get better at your sport
Why Traditional Coaching ISN'T ENOUGH.
What Doesn't Work:
❌ More physical training won't fix a mental block
❌ Parental pep talks get shut down—they don't want to hear it from you
❌ Working harder just leads to burnout and injury
❌ One-off motivational speeches create temporary highs, not lasting changet Liullet List 5
The Victory Performance MethodAdd a Title Here
Just like you don't go to the gym once and wake up strong, mental toughness requires consistent, structured training. Our mindset coaching services combine:
21 Mental Edge Skills Framework
We target root causes—perfectionism, fear of failure, social approval, rigid expectations—not just surface-level symptoms. Athletes learn how to reframe pressure, reset after mistakes, and compete with freedom.
Spaced Repetition Coaching
Mental skills need reps. Through weekly live sessions, workbook-based exercises, and strategies to implement into training, athletes practice these skills until they become automatic—especially under stress
Holistic Health Integration
Peak mental performance requires peak physical support. We address sleep quality, sport-specific nutrition, injury recovery, emotional regulation, and spiritual strength—because your brain is part of your body.
Personalized Feedback & Accountability
Athletes don't just learn the skills—they own them. Our mental performance coach for athletes provides individualized assessment, real-time adjustments, and ongoing support between sessions.
The Science Behind OUR MENTAL PERFORMANCE COACHING
20-30%
Mentally tough athletes demonstrate 20-30% better focus, decision-making, and emotional control compared to their peers.
(Journal of Sports Sciences)
28%
Youth athletes who receive mental performance training report up to 28% improvement in their ability to stay composed and regain focus during competition. (The Sport Psychologist)
25%
Integrating mental performance training into overall athletic development can lead to 25% improvements in overall athletic performance.
(International Journal of Sports Science & Coaching)
38%
Student-athletes who receive mental performance training report 38% lower rates of burnout and 40% higher satisfaction with their athletic experience.
(Journal of Applied Sport Psychology)
victory performance certifications
How to Get Started
Call COACH AMY
We'll discuss your athlete’s specific challenges, goals, and what they're struggling with most.
Complete Your Assessment
A targeted evaluation combining mental skills and performance readiness—so we know exactly where to start.
Begin Your Customized Plan
Weekly coaching sessions, personalized exercises, and ongoing support—designed specifically for the athlete's sport and situation.
Most athletes start seeing improvement within the first week to month.
TRY IT RISK FREE
100% Satisfaction Guarantee
If your athlete doesn’t experience an impact from our mental performance coaching services after our first session, we’ll gladly refund your fees—no questions asked. Well, we might ask for feedback on how we could have served you better, but your satisfaction is our priority. Our mission is to deliver real transformation.
Client Feedback
Division 1 Collegiate Track & Field Athlete
"After working with Dr. Thompson for a few months, I have already seen a great improvement in my mental game. As a track and field javelin thrower, I have faced many challenges in my first year at the collegiate level. Dr. Thompson's coaching has helped me realize the importance of having a learning mindset. There are no failures, but only things to learn from that will one day help me win. One thing Dr. Thompson always reminded me of was to be grateful everyday. This helped me to approach each practice, lift, and competition in a way that released the high pressure and expectations I put on myself. Being consistent with mental preparation has set me up to continue to grow and have the extra edge against my competitors. Most importantly, Dr. Thompson's advice has allowed me to grow in all areas of my life, not just athletics." - Sophia
High School Track & Field Sports Parent
"As a mom of a teenage athlete, Amy provides support and guidance physically and mentally to ALL with an informative, yet easy going nature that makes you feel like she’s got you. Highly recommend Amy!!" - Sue
High School Volleyball Player
"Mrs. Amy helped me see a different perspective outside of getting in my head during games. She provided several different techniques to overcome anxiety and build confidence." - Bella
High School Volleyball Player
"Thank you for taking your time to help and teach us about the mental game within sports. It really helped me to be more aware of my mindset and overall emotion during practice, games, and even just throughout the day. I have learned many different skills like setting process goals and building confidence. As well as being able to not just be aware of it all, but actually implement it into my life. Overall you have really helped me grow as an athlete, thank you!" - Sophie
High School Volleyball Player
"I wanted to say how Amy not only impacted me, but all the other sophmores with their mentality, and finding out different ways of seeing things. It helped me stay positive even when it’s hard to, and that everything is doable if you have a good mindset." - Raliegh
High School Volleyball Player
"Thank you so so much for taking the time to coach us! I have learned so much about how to keep a positive and growth mindset. Your lessons encouraged me to not be timid but to have confidence even if I’m not performing at my best. You have really helped me realize when I'm getting in my head and how to get back focused. I learned how to not worry so much and focus on controlling what I can control and not overthinking! Words and tone have a lot of power, so I am a lot more mindful because of you. You have taught me how to put all my effort into even the little things because it not only benefits me but the whole team! Thank you for making me into a better team player both on and off the court. Thank you again for everything! " - Ashley
West Point Cadet - 18 Mile Norwegian Foot March
High School Volleyball Coach
Sports Parent
FREQUENTLY ASKED QUESTIONS?
What can I expect during a coaching session?
Each session is 60 minutes and will focus on the teaching of a mental skill with review and repetition from week to week. Sessions will be personalized to address your specific goals and needs.
How often should I schedule coaching sessions?
The first four sessions are foundational. Sessions are weekly for the first 6 months. After working through all of the skills, then we can shift to bi-weekly coaching calls for maintenance of the skills.
Just like conditioning and working out your body, it's equally important to regularly condition your mind for victory and optimal performance.
How long does it take to see results from mental performance coaching?
While everyone's experience is unique, most clients notice increased self-awareness and positive shifts in mindset right from the first session. Ultimately, the speed and depth of results depend on your level of commitment, openness to change, and consistency in applying what you learn.
What qualifications do your coaches have?
Our coaches are Mental Game Coaching Professionals (MGCP), Mental Performance Mastery (MPM) certified, and more. They are dedicated to helping clients achieve their performance goals effectively while optimizing well-being.
How do I get started with mental performance coaching?
Getting started is easy! Simply schedule a call through our website or contact us directly. During the consultation, we'll discuss your goals, explain our approach, and develop a coaching plan that works just for you.
Win Within
Quick Links
Phone: (757) 863-1349
Email: hello@victoryperformance.co
Address: 30 N Gould St., Sheridan, WY 82801
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